The Varstatt Changelog
Changes to Varstatt itself: new tools on the site, services started or dropped, the blog and newsletter reworked, and the reason behind each change.
Discovery Is Now Nine One-Click Tools
Eight AI chats became nine short forms, each with one AI call and a one-page result. A privacy question in another chat started it; session data finished it.
Mirror Your Site as Markdown
How varstatt.com serves every page as machine-readable markdown — prebuilt at deploy, discoverable via headers, and ready for agents.
404 Pages as Lead Magnets
Fake Next.js crash overlay morphs into a terminal. The broken URL becomes the question. One AI line answers it.
45 Tabs I Stopped Opening
A JWT decoder, a mesh gradient engine, an animation system, and everything in between. Three of them outgrew the toolkit.
Nobody Finishes a 15-Minute AI Interview
How I decomposed a monolithic AI discovery interview into 8 standalone tools — each with its own deliverable, landing page, and search intent.
Your Market Tells You Who You Are
Launched as an MVP shop. Clients stayed for 12 months. Eventually I listened to what the market was telling me about who I actually am.
I Renamed (Again) My Newsletter (and Why)
Changed "Self × Tech" to "Jurij's Workshop" because of etymology and cultural connections; here's the messy process
Newsletter Framework / Service Evolution / Open Source Journey
New weekly newsletter format, pivoting to rapid prototyping services, and open-sourcing Fidder and Content Pal (4 min read)
Messy Truth > Perfect Lie
Relaunching my personal blog with a new direction. What comes next, what didn't work, and choosing messy truth over polished performance.